**Lost Post written five years ago. This blog post was published in Convene, but not published on our site in 2020 due to the pandemic and changing priorities during that time** When it comes to making your event more attendee-centric, even adding a few inches between chairs can go far. For my first job, I … [Read more…]
It’s really hard to provide advice for navigating changes that could significantly impact your next meeting’s performance. Trade shows and gatherings with a significant deal-making benefit could end up just fine. It’s the scientific, academic, and research meetings and those with a large international attendance that potentially face the strongest headwinds. We’re all seeking answers … [Read more…]
Gross profit is the metric that matters most to leaders. As a business event strategist, you can grow your credibility and value with your senior leadership by having your finger on the pulse of this metric. To arrive at your largest event’s gross profit, you need to connect the dots to apply attendance, revenue, and … [Read more…]
Annual conferences can be a valuable platform for helping your attendees — and their organizations — develop and retain future leaders, aka “hi-po’s.” According to the Forbes Human Resources Council Expert Panel, a modern high-po (high-potential) workforce strategy involves more than having a list of candidates for succession planning. “It is about having actively engaging … [Read more…]
It might be premature to sound the alarm, but here goes. The executive order that is intended to transform government spending will likely have a significant impact on meetings in the scientific, healthcare and academia sectors. The Department of Government Efficiency (DOGE) cost efficiency initiative executive order includes a section for “Non-Essential Travel Justification”. Here’s … [Read more…]
Most conversations around the use of Artificial Intelligence in the event industry are around use cases that improve workforce productivity and performance for repeatable processes. Here are three other approaches. Tech strategy firm Future Point of View (FPOV) recently released its Humalogy® Trends Report 2024, which includes responses from thousands of leaders across many industries, … [Read more…]
Our friends at Tagoras are conducting a survey to help guide your association’s future learning strategy. We’re sharing this because Tagoras has a great track record of doing high-quality research and sharing the insights with those participating in the survey. To contribute and learn about the trends that will have the most impact on association … [Read more…]
During a recent client roundtable, we had a lively discussion around the challenges of changing up the way awards are presented during general sessions at events. While all agree it is important to celebrate professional accomplishments, award presentations are one of the hardest event features for leaders to agree to modernize, change, or make more … [Read more…]
The Exhibitor Advocate recently released its 2023 Annual Survey of Exhibition Rates. This report compares material handling, labor, and equipment costs across 24 major U.S. destinations. Here are two takeaways you should consider. Not only is the Annual Survey of Exhibition Rates a handy tool for comparing exhibitor costs in one city vs. another, it … [Read more…]
